The usage of mermaids in media, specifically in song writing and visuals, emphasizes this allegory between them and women grappling with their relationships, good or bad. In Taylor Swift’s new music video, The Fate of Ophelia, she utilizes mermaid visuals at one point in order to reflect this siren-like beckoning that love often brings, only to be met by betrayal. However, in recognizing the incredibly particular details of her portrayal of them, it creates the antithesis of the narrative that sirens solely act as villains of the a man’s story, existing to lure and deceive; rather, she chooses to recognize them as these elusive, but real and necessary, sentient characters with their own story to represent.

The song itself, from the title alone, reflects deep connections to literature. Taylor reflects on the story of Ophelia from Shakespearean literature, a character who was driven mad  by the men around her and her lack of value to them as a human being to the point that she drowned herself, Within the music video, she creates multiple textually based worlds to continuously relate this concept throughout storytelling of various women. At one minute and fifty-one seconds, four mermaids appear at the bottom of a pirate ship visual, indicating the first of many direct correlations to mermaid literature. 

Their appearance comes in as the lyrics “And if you’d never called for me” (Swift, 1:51-1:54) are sung, sparking this stereotypical connection to sirens. In most stories, their fate lies in luring men from safety, down dark and treacherous paths into the sea and inevitably, to their deaths. Them resting in the water, at the bottom near the plank she’s eventually forced to walk off the ship additionally reinforces this narrative of how mermaid-esque creatures seem to drag them into danger. This translates into women and love, as sirens often represent the parts of women that make them so desirable externally, and simultaneously, their internal softness. Even if it seems willing, surroundings seem to coerce the gentleness of women into giving in, knowing how it only brings ruin to their most vulnerable selves. This association of entrapment to mermaids and sirens, combined with escalating visuals of fighting between the pirates and Swift’s character in that moment, all points to this overwhelming theme that women are doomed in love, as are men lured by sirens. No real joy can find them as long as they are haunted by this narrative, as long as they are always seen this way. 

However, she spins the narrative in order to reflect the reality, that this love she’s referring to, that real and genuine love truly proves the opposite of all of these expectations previously written out for women. The sirens never instigate harm; in fact, they never reach for her at all, or anyone for that matter. It really reflects sirens and their connection to women as defenders, rather than seeking to draw them in the way they do with men. They aim to protect here, to act as this shield from falling into deceitful love once again. At the same time, the lyric continues to say “I might’ve lingered in purgatory”(1:55-1:58), referring to this despondence felt in that post-relationship state. In nearly every telling of sirens, their seeking out of a human being destroys the mortal’s life; the minute they choose to “fall”, they become stuck in this situation and oftentimes, never escape their ultimate fate of death. Referencing this saving, this ability to escape, shifts their alignment to be that of a positive ideal, that sirens existence does not automatically mean everything to follow will crumble. It brings them again as a figure of admiration for women, as a sense of security to their innermost selves. If anything, it juxtaposes typicality of love in the means of a couple; their individual existence, that whole and real love coming from them, saves human beings, namely women, from this unfortunate fate. 

These antitheses only seem to escalate when recognizing even the most minute details of lyric choice. In the previous verse, the same line ends in “I might’ve drowned in the melancholy” (Swift, 0:39-0:42). The usage of drown to a visual completely unrelated to sirens, and linger when they are present furthers this intention to alter the beliefs surrounding siren nature, and thereby love. Keeping them entirely separate from these visuals of death with the water emphasizes them as non-harmful aquatic beings; their existence does not automatically mean death by drowning, rather an eventually peaceful and hopeful resurfacing to ease. Love’s existence, women being engulfed in it does not equate to an immediately crushing demise, but a soft and easy landing into this fate of finding more. 

Imagery that affiliates itself with sirens comes into play once more in her lyricism, as she describes how love wraps around her “like a chain, a crown, a vine, pulling me into the fire” (2:00-2:07). It almost acts as a recall to this association of entrapment and fire’s correlation with eventual destruction. Again though, this wrapping visualizes how these sirens are seen as something enclosing and withholding, when it lies in the eyes of those witnessing and experiencing. This surrounding becomes a positive thing, the way sirens act as this kindness to women by shielding them. In the same sense, this encasing nature that’s referenced in the lyrics becomes actualized in the way that this all-consuming love seems to act as a force-field, as this barrier between happiness and hopelessness. It encompasses as a protection and finalizes the place of sirens as the image of safety, of how love’s all-consuming nature only aids it in its forcefield like state.

While all of the messaging points to this idea of love, of romance, it really fleshes itself out in the overall messaging behind Swift’s entire era. The Life of a Showgirl depicts this need to perform, as a celebrity, as a musician, and above it all, as a woman. Every visual within the music video references this showgirl like quality of womanhood, a constant need to be acting put together and impressing. Sirens and mermaids alike feel like one of the oldest representations of this feminine need to perform, to act in order to have their presence validated and valued. From stories like Undine to shield the ugly, or the Little Mermaid giving herself up entirely, women sacrifice and reshape themselves all for the love they think Swift pushes. This love she refers to really means within us; the woman’s need to wholeheartedly accept who she is, to accept the dirty siren that is so constantly demonized because, at her heart, she is good. This constant rejection of who truly lies underneath the “human” half must end; we must find acceptance of our whole mermaids in order to save ourselves from that treacherous “Fate of Ophelia”.